John Holl

Samuel Johnson once said, “We are not here to sell a parcel of boilers and vats, but the potentiality of growing rich beyond the dreams of avarice.”

There is a notion that professionally brewing beer can lead to big things. The general public thinks of breweries as hulking factories turning out millions of bottles a year. However, the overwhelming majority of the 1,600 U.S. craft breweries produce much less than 50,000 barrels a year. (One barrel equals about 31 gallons, or 248 16oz pints.) Continue reading →